Following a major rebrand, Crossroads Theatre is redefining summer theatre in Toronto – Canadian Reviews

August 15, 2024

Pack a picnic, grab your bug spray, and head to any Toronto park: Chances are, you’ll find a theatre company. From Guild Festival Theatre in the east to Dream in High Park in Toronto’s largest green space, the city boasts a wealth of outdoor performances — including in and around Weston, thanks to companies like Crossroads Theatre (formerly Shakespeare in Action).

“Free theatre in the park has always been about removing barriers,” says Michelle Urbano, Crossroads’ newly appointed artistic director, describing her organization’s commitment to accessibility.

Terms like “relevant and accessible” have become guiding lights for the company’s mission statement amid its recent rebranding initiatives. In an interview with Intermission, Urbano clarified this mandate by asserting that, at its heart, removing barriers means creating an experience “for everyone.”

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